By now you’ve probably heard the phrase “content marketing” and realize it has importance. Ongoing content marketing is crucial to a healthy online strategy. Solid content will funnel new visitors, keep them on your website longer and make them happy. New, happy visitors means more opportunities to convert those visitors to leads and sales. Did [...]
Filed under: Search Engine Marketing | Tagged: blog, content marketing, Video | Leave a Comment »
Social media gets all the buzz these days. This doesn’t mean that email has lost its power. Like other marketing channels, email should be tested and tweaked, basing decisions on data in order to maximize effectiveness. Below is an excellent infographic from Boomerang that highlights great ideas for titles and other tips to boost email [...]
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By now you’ve probably heard of Google+. If you haven’t, its Google’s new social network that came out last year. G+ is growing by leaps and bounds, nearly doubling its user base every few months and is now up to 90 million users! Yes, not quite Facebook numbers yet, but its projected to have 400 [...]
Filed under: Search Engine Marketing | Tagged: G+, Google Plus, Google+, Google+ for Real Estate | Leave a Comment »
Our team at BoomTown recently conducted a Net Promoter® survey to get a feel for client satisfaction. Our score of 74 is 44 points higher than the consumer software industry standard of 30! See our Infographic for a breakdown of the scoring. This score placed us among leading technology companies such as Apple and Amazon. [...]
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Google+ is a new social network by Google that came out late summer. It is similar to Facebook but is also very different. It’s the fastest growing social network and has a lot of potential. Although its new and not everyone has jumped on board quite yet, Google+ is already showing a lot of value, [...]
Filed under: Search Engine Marketing | Tagged: Google Plus, Google+, Google+ for Real Estate | 1 Comment »
Adding video content to your website is a great idea. It adds an enhanced “visual” element and can aid in a positive user experience. It can also help your SEO efforts. Google recently deployed another “Panda” update to their algorithm. If you are not familiar with Panda, it is basically Google updating their search algorithm. [...]
Filed under: Search Engine Marketing | Tagged: Content, Marketing, Panda Update, SEO, Video, YouTube | Leave a Comment »
